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Why Marriott Focuses on Old Candidates Instead of New Ones
Most companies focus on attracting more applicants. Marriott focuses on getting more value from the 5 million candidates they already have.
In the world of talent acquisition, it is incredibly easy to just throw money at paid job boards to solve a hiring crisis. But when you are a global powerhouse like Marriott International, the real gold is buried inside your own database.
On this episode of The Chad & Cheese Podcast, we bring you another deep dive into The Lost AI Sessions with Meghan Rhatigan, VP of Talent Acquisition Experience at Marriott International. Meghan shares how the hospitality giant uses intelligent data, advanced SEO, and conversational AI to drive massive recruiting efficiencies while protecting the human touch their iconic brand is known for.
